The Rapha Continental began in 2007, driven by the idea to discover, or perhaps rediscover, the lost art of cycling. Too many riders that we knew had started to lose sight of why we love to ride, slipping into a racer’s mentality and putting our focus on measuring watts, counting calories and doing ‘efforts’. Don’t get me wrong, many of us excitedly pin numbers to our jerseys and line up each week but we’d reached a point where somehow the ends didn’t seem to justify the means.
A lot of the reasons why I ride bikes are stated in here. An interesting and beautiful short for somebody who lives for “the ride”.